Saturday, April 4, 2015

Advocacy through Advertisment

Teacher recruitment is a current issue. 17% of all job openings in 2020 will be in education(Ad Council). Teachers have the power to change the educational system of k-12 education in America. The ad campaign is for a national campaign supported by Microsoft, State Farm, and the U.S Department of Education.The ad touched me because it stated "You don't need to be famous to be unforgettable." And thought campaign is geared toward k-12 this statement is something every early childhood professionals strives to do daily, is build a lasting foundation that each child will have for a lifetime, making it unforgettable.  The early childhood field needs quality teachers as well. The teaching profession shapes the future of our nation and the purpose of this ad is to draw in the brightest students into the profession.

Diversity and Inclusion campaign is meant to promote the reconsideration of biases that we dont even know we have. Basically to draw attention to biases and to challenge everyone to recognize any biases they may have and overcome them. Everyone deserves a fair chance in the nation. The visual as for this campaign has two skeleton bodies with just the hands being colored every other part of the body left as bones, while the hands are holding each other, one hand Caucasian and the other African American with the title Hands-Love has no label. Living in America we are a part of a melting pot where we must teach our children diversity and how to respect others for their differences rather it be race, ethnicity, culture, religion, or disability.

Reference;
http://www.adcouncil.org/Our-Campaigns/Family-Community/Diversity-Inclusion
http://www.adcouncil.org/Our-Campaigns/Education/Teacher-Recruitment

2 comments:

  1. Great post. You bring up two very important issues. It is really important to be able to recruit teachers that have the right credentials as well as having a real passion for wanting to educate our future leaders. You are right to discuss diversity because it is something that unfortunately can cause a lot of problems. Thank you for bringing up these two very important issues.

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  2. These two issues are very important especially the issue with teacher recruitment. This is very important that our society realizes that we need to recruit teachers and make sure they have the credentials needed to be a ECE professional.

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